AI/Sustainability Day
Welcome to this fall’s “must-attend” event! A day you don’t want to miss!
Date: November 4th, 2025
Time: 08:30 – 13:30
Location: IKEA Sockerbruket, Sjögatan 1 Helsingborg
For the first time, we are joining forces with IKEA to host a morning that will set the tone for the future of e-commerce. The theme of the day is AI and sustainability. We will explore how these two factors, and new ways of engaging with customers, are shaping the industry.
The half-day will be packed with inspiration and practical insights, combining keynotes with interactive discussions and breakout sessions. Representing IKEA, Malin Cleverdal will introduce a new platform focused on the secondhand market, while Dr.Prajnajit Mohanty will explore how AI is transforming its use across IKEA Sweden. In addition, we have more exciting speakers on board, including Josefin Runquist from Inimini.se and Manuel Lemholt Berger from nimt.ai. The focus will be on the questions that many e-commerce professionals are facing today.
08:30–09:10 – Arrival & Morning Mingling
09:10–09:20 – Welcome & Opening Remarks
09:20–09:40 – Keynote: Manuel Lemholt Berger from Nimt
09:40–10.00 – Keynote: Malin Cleverdal IKEA new platform focus on secondhand market
10:00-10:20 – Coffee Break & Networking
10.20-10.40 – Keynote: Prajnajit Mohanty IKEA, How AI is transforming IKEA Sweden
10.40-11.00 – Panel conversation between Martin Dilton, Rabie Salem and Wala Loubani
11.00-11.05 – Introduction to Breakouts and partners on stages
11:15–11:55 – Breakout Sessions:
Insights into AI and customer support
Insights into e-commerce marketing
Insights into internationalisation
Insights into AI visibility
Insights into B2B marketing
12.00-12.30 – Keynote: Josefin Runquist from Inimini
12:35-13.30 – Lunch & Informal Networking
13:30-16.30 – Opportunity to co-work and network at Mindpark
16:30-19:00 – After Work “Last party before Black Week”
Breakout sessions will cover topics such as AI, SEO & AIO, sustainability, conversation tracking – when fewer visitors generate more sales, how to measure your website traffic, campaigns and Black Friday, customer support in the age of AI – how others handle it, and taking the next step toward international expansion.
Here, you’ll have the chance to listen, discuss, and share experiences with other professionals – and leave with ideas and tools you can apply directly in your own business.
As always, we’ll provide breakfast and lunch – and there will be plenty of opportunities to make new connections.
Sign up here!
After Work ”Last party before Black Week”
We at E-commerce Park invite you to an After Work in connection with AI/Sustainability Day – and yes, this might be the Last party before Black Week!
All e-commerce professionals are now heading into the busiest period of the year, so why not let go of stress and pressure for a while and enjoy some relaxed and fun networking?
This is a chance to meet people from across the e-commerce industry, talk shop, network, and simply have a good time together before it’s heads-down for a few hectic weeks.
🗓 Date: November 4, 2025
🕓 Time: 4:30 PM – 7:00 PM
📍 Location: Nelly’s Carl Krooks Gata 16
🥂 We’ll provide drinks and light snacks
This is an event every e-commerce professional should attend – don’t miss the chance to network, hang out, and kick off the most intense period of the year in the best way possible!
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As a member, you get free access to all our events and become a natural part of our community. Meet entrepreneurs, e-commerce professionals, and creative people who share knowledge, experiences, and networks.
👉 Become a member today and grow together with us! Read more here
This event is part of the DigiScale project, with support from the EU. DigiScale is a training program with the purpose of helping small businesses grow digitally and become more competitive.
Through practical workshops and tailored guidance in areas such as e-commerce, social media, search engine optimization, AI tools, and circularity, participants gain the knowledge and tools needed to strengthen their digital presence and sales, while also integrating sustainability perspectives.The project is carried out in collaboration with local municipalities and business organizations to reach a wide target group. The expected result is that 75 companies in the region will strengthen their digital capacity, achieve sustainable growth, and become better equipped to compete both nationally and internationally.